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NewAge Joins The Lip Plumper and Eyelash Enhancing Increase

DENVER, Nov. 01, 2021 (GLOBE NEWSWIRE) — NewAge, Inc. (Nasdaq: NBEV), a Colorado-based direct-to-consumer (D2C) natural and wholesome merchandise firm, introduced the growth of its Lucim+ skincare line to incorporate two new clear, secure, and efficient merchandise: Lucim+™ Volumizing Eyelash Serum and Lucim+™ Lip Plumping Gloss.

Developed in partnership with NewAge Model Companions, the Firm’s distinctive crowdsourcing strategy recognized these must-have magnificence improvements that supply secure, clinically examined options to in style magnificence therapies.

Lucim+ Volumizing Eyelash Serum is a breakthrough product that enhances the look of lashes, providing visibly fuller, stronger, longer-looking lashes (and brows) with leads to simply 4 weeks. Not like many trade leaders, the Lucim+ formulation provides lash boosting advantages in an ophthalmologist-tested formulation that’s secure for the fragile eye space.

Lucim+ Lip Plumping Gloss is a revolutionary formulation that immediately plumps lips and visibly softens wrinkles with only a single-use. Via continued use, lips will seem smoother, suppler, and extra voluptuous over time.

Lucim+ is a specialised line of premium, superior merchandise expertly formulated to focus on a wide range of magnificence issues. Created with probably the most superior know-how accessible, Lucim+ merchandise meet unparalleled security requirements and show that there needn’t be a compromise between clear elements and effectiveness. The Lucim+ line is an ideal complement to the lately launched Lucim+ skincare line that provides efficacious, results-oriented formulation that each one meet the NewAge stringent clear ingredient requirements.

“As magnificence developments proceed to emerge, one issue continues to realize traction and that’s the demand for security with out sacrificing efficacy,” mentioned Deanna Latson, NewAge’s Chief Product Officer. “But firms proceed to pack the sweetness merchandise that we use day by day with probably dangerous elements, together with identified carcinogens, irritants, and endocrine disruptors. At NewAge, clear magnificence entails no compromise when it comes to high quality or outcomes, and that’s one thing we’re pleased with.”

Magnificence merchandise with secure, pure elements proceed to be in excessive demand and prime of thoughts for shoppers. Globally the sweetness trade is value greater than $500 billion, with the clear and pure magnificence product market estimated to achieve $54 billion by 2027 (Method Botanica). NewAge’s dedication to delivering results-driven merchandise with out compromising shopper security is a testomony to the Firm’s market relevance. Collectively, these two new merchandise give NewAge Model Companions entry to a brand new, profitable channel for shopper outreach, offering them with new methods to develop their enterprise.

Trusted Certification

Each Lucim+ Volumizing Eyelash Serum and Lucim+ Lip Plumping Gloss earned the Good Face Seal of Approval by the Good Face Project (GFP) — one of the trusted sources worldwide for fact-checking poisonous and unsafe elements in skincare, make-up, hair merchandise and extra. Good Face employs the most recent science mixed with synthetic intelligence to research product formulations utilizing probably the most up-to-date publicly accessible scientific analysis to offer shoppers with an independently validated and fact-based security information. All merchandise that obtain GFP’s Seal of Approval are rigorously analyzed for each security and efficacy, using over 21,000 scientific analysis sources.

About NewAge, Inc.

NewAge is a purpose-driven agency devoted to inspiring the planet to Stay Wholesome™. Colorado-based NewAge commercializes a portfolio of natural and wholesome merchandise worldwide primarily via a direct-to-consumer (D2C) route-to-market distribution system throughout greater than 75 international locations. The corporate competes in three main class platforms: Well being and Wellness, Interior and Outer Magnificence and Dietary Efficiency and Weight Administration — main a community of greater than 400,000 unique impartial Model Companions worldwide.

Extra data may be discovered at NewAge.com.


NewAge, Inc.
Lisa Mueller
VP, Investor Relations

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